Copywriter. Communicator. Student of culture.

Meet Danielle

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I make brands human through words, strategy, creativity and really good storytelling.

 

Don't seek to be the loudest in the room, but seek to make an impact in every room you're in. This simple idea has guided everything I do — in my career, with my loved ones and within my community.

My name is Danielle, and I'm a Chicago-based multi-hyphenate strategist. What exactly does that mean? It means I haven’t exactly had a linear path. I’ve done everything from social strategy to integrated marketing, communications and creative copywriting. I hold a bachelor’s degree in Communications from the University of Louisville, and more recently, a master’s degree in Strategic Brand Communications from the University of Illinois Urbana-Champaign.

While I’ve done a lot (seriously, A LOT) of different things within brand marketing, one thing has always been a constant — my love for good storytelling. It’s what keeps a customer. It’s what drives culture. It’s what separates the good brands from the iconic ones.

And storytelling is what I’ve had the privilege of doing for the last 8 years of my career. Crafting impactful narratives. Shaping brand voices. Working for some of the world’s most well-known Fortune 500 companies. I’m fortunate enough that most days, this “work” rarely feels like work — and I still feel as passionate about it today as I did on day one.

Outside of work, my creative pursuits don’t stop. Currently, I’m getting certified in interior design, and I enjoy things like cooking new dishes, learning about wine, photography, eating my way through Chicago’s best spots and checking off new destinations on my travel bucket list. I also love taking on new freelance work, so if any of the work I’ve done interests you, feel free to email me below.
 

 
 

 
 

Resume

 

JPMorganChase: Senior Copywriter, Brand Creative (August 2022 - Present)

American Medical Association: Social Media Communications Lead (May 2021 - July 2022)

One North: Content Writer & Strategist (November 2020 - May 2021)

Ulta Beauty: Lead Copywriter, Digital Content & Promotions (August 2019 - November 2020)

Freelance: Social Media & Content Marketing Manager (February 2018 - November 2020)

ALDI USA: Social Media Marketing Coordinator (July 2017 - January 2018)